10 Little-Known Facts About Google Ads That Will Skyrocket Your ROI
5. Invest Time into Keyword Research
Effective keyword research is one of the most important elements of creating successful Google Ads campaigns. To reach the right audience, you need to understand how prospects search for your product and services.
Using keywords in your ads will help maximize your reach and improve the relevancy of your campaigns. Additionally, keyword research helps you identify opportunities to improve your search engine presence.
