10 Little-Known Facts About Google Ads That Will Skyrocket Your ROI

7. Optimize Your Bidding Strategy

Bidding is a key strategy for maximizing your ROI. By understanding the various bidding strategies available, you can make sure your ads are showing up when and where they should.

Google Ads offers a variety of bidding strategies, from cost-per-click (CPC) to cost-per-thousand-impressions (CPM). Additionally, you can set up automated rules for the optimization of your bids, which can help streamline the process and save you time.