Instagram Unleashed: 10 Secrets for a K!ller Marketing Strategy

4. Reach Out to Influencers

As the popularity of influencer marketing grows, connecting with influencers is an important part of any successful marketing strategy on Instagram. Influencer marketing drives up to 55 percent more purchase intent, so it's essential to make sure that you find the right influencers that match your brand.

You should keep in mind that the credibility influencers have with their audience depend on their skill and level of engagement. Do your research properly and select key influencers that will give you the best return for your investment.